Case study ·
YouSir
YouSir was launched as a separate B2B SaaS UX/UI label. With no business-development history of its own, it needed active positioning and outreach to prove the proposition.
Leopold van Oosten
Founder
Proof of delivery
~25/mo, qualified conversations, almost one a day
Leads booked in a single week
Qualified conversations (Leopold's pace estimate)
Opportunities moving toward a first deal
Leopold describes Blynked closing six or seven leads in a single week and frames the pace at roughly 25 qualified conversations a month, 'almost one per day', with 3–4 opportunities already moving toward a first deal.
The story
Context
YouSir is a B2B SaaS UX/UI studio created out of Amsterdam Standard for software companies that lack experienced in-house UX/UI capacity or a real design culture. It launched as its own brand, with its own go-to-market to prove.
Challenge
A brand-new label can't coast on a parent company's referrals. YouSir needed to actively position a specific SaaS UX proposition and generate new-logo conversations from a standing start.
Approach
Blynked built outreach around YouSir's exact proposition, targeting SaaS companies missing senior UX/UI muscle, and opened conversations qualified to convert into design engagements (or to surface larger needs upstream).
Outcome
The label moved from idea to active pipeline quickly: a high volume of qualified conversations, several opportunities advancing, and enough confidence in demand that the team expanded by four UX designers to create capacity for growth.
“Last week you closed six or seven leads for us in one week. If that totals up to 25 per month, that's almost one per day.”
Leopold van Oosten · Founder, YouSir
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BLYNKED
Revenue Growth Partner since 2020.